EXBUSN 255 - The Business of Baseball

Course Description

What does Parker T Bear do during the off-season? Join Fresno Grizzlies¿ Owner and President, Derek Franks, for a crash-course on what it takes to run a professional sports team. Whether you are aspiring a career in sports marketing or just want a glimpse behind the curtains, this fun and engaging workshop is for you! We will dive in-depth into the day-to-day operations of managing an entertainment venue and each of the departments that make up the Fresno Grizzlies¿ Front Office: operations, community, sales, and marketing. Students will be treated to a full behind-the-scenes tour of the stadium, guest speakers from the front office staff, and a hands-on activity. Each participant will receive a copy of ¿Fun is Good¿ by Mike Veeck and a complimentary lunch.